Edge of Never to Appear on Showtime Network

Last week, we completed a licensing agreement with Showtime Network. As far as we know, this is the first ski film to make the jump to a prime time television since… well, we don’t know of another.

The film will premiere on Friday, Feb. 5 2010 at 8pm

Tune in!

Here is the release:

FOR IMMEDIATE RELEASE
FROM SHOWTIME MEDIA ALERTS

BIG MOUNTAIN SKIING AND A BOY’S COMING OF AGE MEET AT “THE EDGE OF NEVER”
PREMIERING FRIDAY, FEBRUARY 5 AT 8 PM (ET/PT) ON SHOWTIME®.

Documentary Features Appearances by Legendary Extreme Skiers

Trevor Petersen was an icon in the world of extreme skiing. He died in 1996 while skiing in Chamonix, France. His son Kye was six years old at the time. Nine years later, with the help and guidance of an exclusive circle of big mountain skiers,15-year-old Kye faces the mountain that took his father’s life. Shot in HD, THE EDGE OF NEVER is an exhilarating skiing documentary with breathtaking action footage blended with a touching story of a boy’s rite of passage. Written and directed by William A. Kerig, and produced by Peter Schweitzer, the documentary is based on the book “The Edge of Never” by William A Kerig. THE EDGE OF NEVER premieres Friday, February 5 at 8 PM (ET/PT) on SHOWTIME.

Kye Petersen, an accomplished skier, must face the challenge of his life when he joins legendary skiers Glen Plake, Mike Hattrup, Anselme Baud, Stephane “FanFan” Dan, and Kasha Rigby, on the Aiguille du Midi in Chamonix, France. It is this treacherous mountain that claimed his father’s life nine years earlier. Documentary filmmaker William A. Kerig follows the journey as Plake, Baud and Dan coach, mentor and guide Petersen in the mental and physical techniques necessary to successfully complete his mission. THE EDGE OF NEVER takes viewers on a wild ride experiencing the awe-inspiring feeling of skiing some of the most dangerous mountains in the world and also eavesdropping on the intimate moments of a boy on the eve of the greatest challenge of his life. THE EDGE OF NEVER captures the beauty of the sport while always reminding viewers of the constant and present danger.

THE EDGE OF NEVER is executive produced by Anthony Marlon, Scott Zeller, William A. Kerig and Peter Schweitzer.

During Peter Schweitzer’s 33-year career with CBS News, Entertainment and Sports he has won seven Emmy awards, a Columbia duPont award, a George Foster Peabody award, an Overseas Press Club award, a Humanitas prize and a Christopher award. He has been an executive producer for CBS Entertainment, senior producer for CBS’s coverage of the Nagano and Lillehammer Winter Olympics, Rome bureau chief for CBS News, producer for the CBS Reports documentary unit, and a producer on the CBS Evening News. His feature documentary film, THREE DAYS IN SEPTEMBER, about the terrorist siege of a school in Beslan, Russia, premiered at the 2007 Tribeca Film Festival. He is currently senior producer for the CBS News broadcast, “48 Hours Mystery.”

William A. Kerig is an award-winning writer and feature-film producer/director, but most of all he’s a skier. During the decade he spent competing on the World Pro Mogul Tour he also wrote for national and international outlets including Men’s Journal, Ski, Skiing, Powder, Snow Country, and USA Today.com. He was a contributing editor to Skiing Magazine from 1987 to 2004. Kerig wrote, produced, and was second-unit director of the 1998 independent feature film NET WORTH. He also created, co-produced and was second-unit director of the 2007 Sony Pictures Classics film STEEP. The International Skiing History Association honored Kerig for his work on STEEP with its 2008 Outstanding Achievement in Film Award. He is on the Board of Trustees of Ski Salt Lake and is a member of the Directors Guild of America. He lives in Salt Lake City.
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CONTACT:
Jackie Ioachim
Showtime Entertainment PR